SEO OPTIMIZATION SERVICES

What types of SEO Optimization strategies do we use? 

SEO Strategy – We build an SEO strategy tailored to the needs of your site and your clients, aiming to achieve all your business objectives.

Keyword Research – We identify keywords, optimize meta tags, create new content with them, and you will see improvements in search ranking and an increase in organic traffic. This growth, when resulting from the right keywords, generates new volumes of potential customers interested in your products/services.

Site Structure – The more logical and balanced the internal structure of your site, the more pleasant the user experience. An SEO agency will build an optimal structure based on strategy and research, complemented by precise design and organization activities.

Technical SEO – Every site has unique issues that make it harder to access the content for search engines and users, and we are here to solve them. We clear the path so that search engines can discover and index your content. 

Competitor Analysis – We help you identify your competitors, evaluate keyword difficulty, look for new keyword opportunities, analyze on-page optimization and site content, explore the competitor’s link profile, examine site structure, UX, and much more.

Link Building – The more backlinks you have, the higher you will rank in Google, and the more organic traffic you will have on your site. Top pages tend to receive new dofollow backlinks at a rate of +5% – 14.5% per month. Longer articles receive about 77% more backlinks than shorter ones. The best Google search results have 3.8 times more backlinks than lower results.

Reputation Management – We ensure that your brand image becomes known, correctly conveys company values, and matters to your clients.

Content Marketing – We create a strategy that addresses the interests, curiosities, and desires of your clients and targets keywords and topics they search for. Then we draft informational content for your blog. We will provide a framework to promote your brand across multiple channels.

• 47% of buyers view between 3 and 5 pieces of content before interacting with a sales representative. 
• The number of specialists using content marketing has increased by 12%. 

Site Loading Speed – SEO helps improve your site’s loading speed. The bounce rate increases by 9% if your site takes 2 seconds to load and by 38% if it takes 5 seconds. Moreover, conversion rates decrease by about 4.42% for each additional second needed to load the site.

Objectives of an SEO Campaign Implemented by Our Agency

• Generating organic traffic by better positioning the site in Google Search 
• Obtaining a larger market share 
• Achieving higher conversions and sales from organic traffic 
• Increasing the organic CTR 
• Long-term ROI 
• Brand awareness 
• Increasing domain authority 
• Gaining customer trust in your brand

Some interesting statistics for the search market: 

1. Google holds over 90% of the search engine market share. 
2. The internet has brought more transparency and security to e-commerce, with 92% of buyers believing they make much better purchasing decisions due to online information. Google Search is used by people of all ages. 
3. 75% of consumers regularly use Google to find online brands. 
4. 85% of consumers use Google for research before a significant purchase. 
5. Google helps companies grow and innovate, with traffic generated by Google being a very valuable source of income for businesses. 
6. Companies use professional SEO services to increase their visibility and productivity, stay updated with industry trends, seek new business opportunities, explore new markets, and find ways to increase efficiency. 
7. Why do we use Google Search? In total, it’s estimated that users save at least 23 hours per year using Google Search compared to other methods of finding information, which is faster and easier to access. 
8. 75% of users regularly use Google to find a business and 85% to make a significant purchase. The first page listed in a Google search has an average click rate of 32%. 
9. 75% of people never go past the first page of search engines. 
10. 61% of B2B marketing agencies claim that SEO promotion and organic traffic generate more potential clients than any other marketing initiative. 
11. 58% of all Google searches are on mobile devices. 
12. Mobile search results have an organic click-through rate that is almost 50% lower than desktop results. 
13. Organic search results in position 1 on mobile devices receive 27.7% of clicks, while the top desktop result only gets 19.3% of clicks. 
14. Over 50% of smartphone users have discovered a new brand or product through mobile search. 
15. By 2025, nearly 75% of internet users will use only a mobile device to access the internet. 

Schedule a meeting with one of our consultants.